I specially welcome these two new features:
- "Team Ownership - Entities in CRM 4.0 were either User Owned or Organisation Owned. Now Team Owned entities are added in CRM5, and integrated into the role-based security model.
- Unstructured Relationships - The next generation of "set regarding" and "relationship roles" functionality, allowing you to define ad-hoc relationships between any two entities."
Team Ownership is a feature that mimics the reality of sales/service teams. Teams should be able to own objects because that's how it works in real life. With CRM3 and CRM4 I would have to create an extra "fake" Business Unit to mimic this scenario.
Unstructered relationships are also welcomed because for me "set regarding" and "relationship roles" should be an unique flexible multiple-input field! Enabling multiple "regarding to" references would really make a big difference towards a better CRM usability experience! Go CRM5!